Cegeka is pleased to announce that Geert Rottier is taking on the role of Chief Marketing Officer (CMO) with the group. Rottier joins us from Proximus, where he held the role of Director of Enterprise Segments. He will manage the Global Marketing division, directing the Business Development, Sales Enablement and Operational Marketing departments.

“I opted for Cegeka inspired by the combination of the company's European growth story and the way in which Cegeka achieves this in close cooperation with the customer and their ecosystem. The strong Cegeka values – entrepreneurship, authenticity, respect – ensure that the company can also nurture sky-high ambitions in these economically challenging times, striving for leadership throughout Europe,” Rottier explains.

Cegeka invests heavily in groundbreaking technologies including 5G, artificial intelligence and the hybrid cloud. The synergy between these three innovations is seen as the game-changer for the coming decade, with the customer central at every step. “Cegeka's customer-oriented approach ­– which is ingrained in the company's DNA – is the answer to the challenges of the future. I am convinced that we in Sales and Marketing can contribute to establishing greater closeness with customers and assisting them in their further digitization,” Rottier continues.

“I look forward to working with the team to support our European journey – and meeting Cegeka customers – soon,” he concludes.

About Geert Rottier  

Geert Rottier started his career in 1991 in various commercial and technical positions at small companies and start-ups. One of those start-ups was Prolin, which was acquired by Hewlett-Packard (hp) in 1997. Rottier seized the opportunity to build a versatile career at hp in Software, Outsourcing, Consulting & Datacentre technologies, and progressed to Country Managing Director of Belgium and Luxembourg during his time there.

In early 2015, Rottier moved to the Business Enterprise Unit of Proximus. There he was in charge of the daily sales department for Belgium and of the transformation of the Enterprise go-to-market strategy.